Session Organizer: Danny Gelfman, Medtronic
Human Centered Design (HCD) is an iterative approach to creative problem solving that keeps humans and their desired experiences at the center of the process. In medical device development this approach helps us develop a deeper understanding of our users, both HCPs and patients, and determine optimal solutions that are not only useful, but usable and desirable. This session will dig into a few examples of HCD in action and its unique impact to best serving Medtronic’s users and customers.
Stephen Nelson, Senior Principal Scientist | HFUX, Medtronic
Stephen Nelson
Senior Principal Scientist | HFUX, Medtronic
Stephen Nelson is a Senior Principal designer on the Human factors / User Experience team at Medtronic. He loves uncovering user needs and contributing to the creation of products through a user centered design process. Specifically, he focuses on the physical and digital interaction that patients and/or clinicians have with Medtronic’s products. He also contributes to the creation of all the Human Factors deliverables required for submission to regulatory bodies. Stephen enjoys the complexity of medical device development, as it offers continuous opportunities to solve challenging problems.
Cheryl Peskar, User Experience, Medtronic
Cheryl Peskar
User Experience, Medtronic
Cheryl Peskar is a Principal Human Factors Design Engineer at Medtronic in Neuromodulation Research and Development. She has more than 20 years of experience in system usability and user research. She holds a bachelor's degree in Psychology and a master's degree in Industrial and Management Systems Engineering from the University of Nebraska - Lincoln and is UX Certified by the Nielsen Norman Group. She enjoys designing critical systems to meet user needs and provide optimal user experiences.
Session Organizer Bio
Danny Gelfman, Experience Designer, Medtronic
In his 21 years of experience in med device design, with the last 11 at Medtronic, Danny has pioneered the use of human-centered design across the enterprise. He is the “go-to” for organizing, visualizing, and implementing big ideas that are user facing. As Medtronic’s first Distinguished Designer, he also serves as lead for Medtronic’s HCD community of practice.